Skip to content

Walk Talk: How to Create a Fundraising Video

September 7, 2010

A picture’s worth a thousand words… and could be worth thousands of dollars for diabetes research!

Looking for a new and exciting way to increase your Walk Team fundraising? Want to give your letter writing campaign a boost?

JDRF would like to share a new and exciting fundraising idea. All you need is a computer, photos and our easy to follow script and you’ll be on your way to creating your own Walk to Cure Diabetes Fundraising Video.

Step by step directions to start creating your video today!

Step 1: Print off the Walk video script, look over it and tailor the message to your family’s story if need be. (Example: if your child is not on a pump, change the sentence that talks about wearing an insulin pump to taking so many shots of insulin a day.)

Step 2: Gather the photos listed in the left-hand column of the script. Horizontal photos work the best. You will need to scan the photos onto your computer and save them in a folder that will be easy to access when you are editing (or move the pictures already on your computer into that same folder.) (TIP: If you do not have a scanner, you can go to Wal-Mart, Walgreen’s, etc. and they can scan them for a small fee.) To create a new folder on the desktop right-click the desktop screen and scroll down to ‘new’ and then click ‘folder’. Create a name for the folder such as “John’s Walk Video”. Then when you go in to edit, all of the photos will be in one place once you save them there.

Step 3: To import photos from a CD you need to insert the CD with the photos and drag them into the folder you created or you can move images already saved on your computer into that folder by locating them and clicking ‘copy’ and then opening your folder and clicking paste. They should appear in the folder.

If Your Computer Has A Video Editing Program…

Step 4: If your computer has a video editing program you may open the program and begin editing your video according to how the program asks you to. There are several programs that you can use. Examples are iMovie (Mac), FinalCut Pro (Mac), Adobe Premiere (PC), Avid (PC) and Windows Movie Maker (PC). Once you are finished editing your program, please make sure the movie is saved as one of the following formats: .WMV, .AVI, .MOV, or .MPG files. Once you save your movie, proceed to GREEN step 11.

If Your Computer Does Not Have a Video Editing Program…

Step 4: There are a number of free, free-preview, and for-purchase programs available online. We have provided instructions, below, for working with a free program we found through YouTube, called Memories on Web. It can be downloaded at no charge. System requirements are included on the download page.

Step 5: Once the program is installed, you can place your pictures into the large blank screen. Following the script, and working from your pre-selected pictures, drag-and-drop them into the album track.

Step 6: You may wish to resize your photo to fit the page. To resize your photo, click the Transform tab, and then “Configure Slide>Crop>Constrain to TV aspect ratio>OK” (TIP: If the photo is vertical, you can center it and leave black to either side of the photo. Horizontal photos work the best.)

Step 7: After all of your photos are in place, you will want to add the text from the script. To do this for each photo: Double click on the photo, choose the Text tab, click the + sign to add text, double click the dark text bar that comes up to enter text, select font, etc.

Step 8: Once you have added the text to each slide, you are ready to add music! If you have music files already on your computer in your own playlists, you can click Music, + , to add track, and then browse to the location of your music files. The supported file types for music tracks are: .mp3, .wav, .mpa, .mp2, and .m2a. If you do not have these types of files on your computer, there are free mp3 downloads available online as well! We liked the selection of about 75,000 free titles. Sample them, save them in your documents, and then click to add.

Step 9: Once you have selected the song of your choice, click “Loop” in the lower right hand corner. The song will play continuously, even if it is shorter than the slide show.

Step 10: Preview the video! If you are adventurous, there are many choices to be made in the backgrounds, and in the transitions from slide to slide, but a simple fade can be very effective and will not detract from the impact of the words and pictures.

Uploading Your Memories on Web Video to YouTube…

Step 11: Once you are happy with your finished product, you are ready to show the world! Save it in your documents. Click “Publish”, “Upload Existing Video to YouTube”. If you do not have an existing YouTube account, stop to create one here. If you have never before uploaded a video to YouTube, you will need to follow the steps to confirm your email address before proceeding. It will only take a couple of minutes. The video will automatically
load to YouTube after the email confirmation is received.

Step 12: Your video will be uploaded and saved as “Memories on Web Slideshow”. Click Edit to rename it. Be sure to create a title such as “John’s Team Walk to Cure Diabetes’. Then provide a description for the video such as ‘JDRF Walk to Cure Diabetes’. Next, in the box tags be sure to include any words that are related to the video. Examples are ‘diabetes, type 1, walk, jdrf, juvenile, NAME OF PERSON WITH DIABETES, TEAM NAME, etc.) These are the words used when someone searches for a topic of a video. Under ‘video category’ select ‘people and blogs’.
Lastly, click “Update Video Info” on the bottom.

Uploading Your Existing Program’s Video to YouTube…

Step 11: Once you are happy with your finished product, you are ready to show the world! Save it in your documents. Log into YouTube. If you do not have an existing YouTube account, stop to create one here. If you have never before uploaded a video to YouTube, you will need to follow the steps to confirm your email address before proceeding. It will only take a couple of minutes. Then simply click “Upload Video”.

Step 12: Be sure to create a title such as “John’s Team Walk to Cure Diabetes’. Then provide a description for the video such as ‘JDRF Walk to Cure Diabetes’. Next, in the box tags be sure to include any words that are related to the video. Examples are ‘diabetes, type 1, walk, jdrf, juvenile, NAME OF PERSON WITH DIABETES, TEAM NAME, etc.) These are the words used when someone searches for a topic of a video. Under ‘video category’ select ‘people and blogs’. Lastly, click “Upload Video ” on the bottom, browse to where your vide is stored in your documents, and open.

Sharing your Video and Funding the Cure!

Step 13: Now that your video has been uploaded you can view it by clicking on ‘myaccount’ at the top of the main YouTube page and then click ‘my videos’ under the ‘videos’ section on the right side of the page. When you click on your video, you will be able to view the URL. The URL is the web address that you can provide people so they can go directly to the page where your video is displayed. (TIP: Instead of having people search for your video, provide this URL in your letter for people to visit. If you are sending your letter electronically you can copy this link into your email and when people click on it, they will be directed to your video without having to type anything!)

Step 14: Send out the video link to anyone and everyone you know! And ask them to pass it along to everyone THEY know!

Download a pdf of the step-by-step instructions listed above, as well as the Walk Video script.

Sample Walk Fundraising Videos

Families everywhere take an extra step at getting others involved with the Walk to Cure Diabetes by sharing their stories of living with type 1 diabetes. Check out some of the videos that our local Dallas Chapter teams have put together:

Marissa’s Mustangs
Team Elise
Bailey Family Team

.

Follow JDRF Dallas on Facebook!

Advertisements
No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: